notitur.com August 24, 2026

Revenue

Pace

Pace is the rate at which bookings build for a date compared with how the same day ran last year or with the target. If you are ahead of the historical pace you can push price, if you are behind it is time to react. It is the revenue manager's compass to not react too late.

Example December pace is running 15 percent ahead of last year, so the hotel holds rates high.

Related terms

Revenue

Pickup

Pickup is the new bookings coming in for a date over a given window, for example the last seven days. It...

 Revenue

Lead time

Lead time is how many days before the stay a booking is made. A short lead time means people book last minute...

 AI and automation

Predictive analytics

Predictive analytics uses historical data and models to estimate what will happen, not just report what did....

 Revenue

RevPAR

Revenue per available room blends price and occupancy into one figure. You get it by multiplying ADR by...

Articles that mention this term

FAQ

What is Pace in hotel management?
Pace is the indicator that measures the rate of bookings accumulated for a future date, comparing it to the same day last year or to a target. For example, if today you have 50 rooms booked for August 15 and last year you had 40 on the same date, you are ahead of Pace. It acts as a compass for revenue managers to adjust prices or strategies in time.
How is Pace calculated?
Pace is calculated by comparing the number of confirmed bookings for a specific date with those from the same date last year or against a preset goal. For instance, if for December 10 you have 120 bookings and last year you had 100 on the same day, your Pace is 120%. If it falls below 100%, your booking rate is slower and you need to react.
What is Pace used for and how is it different from current occupancy?
Pace is used to forecast demand trends well before the arrival date, unlike current occupancy which only shows how full the hotel is today. For example, if your current occupancy is 80% but Pace for next weekend is low, you can launch a promotion early. It is a predictive tool essential for proactive revenue management.

Explore the glossary

More terms with the letter PSee all terms

Notitur is an independent digest. It is not the official site of any brand mentioned. Content is editorial and produced with AI assistance and editorial review, and may contain errors. Verify anything important with the original source. This is not financial, legal or investment advice. Some links or blocks may be sponsored or affiliate. Trademarks belong to their owners. You can unsubscribe at any time with one click, and you can request access or deletion of your data at notitur.com/contact.

⚙ Admin