Hospitech Advisors: the new consultancy bringing order to hotel tech
Voice reading · ~2 min
The Portuguese and Spanish firm positions itself as an independent partner helping hotels choose, implement and optimize their tech stack: from PMSPMSThe property management system is a hotel's core software. It handles reservations, check-in and check-out, room assignment, billing and the status of every stay. It is the operational heart that most other tools plug... and channel managersChannel managerA channel manager syncs a hotel's rates and availability across all its sales channels at once. When a room sells, it removes it instantly from the OTAs, the website and the GDS. It prevents overbooking and saves manu... to revenue management tools and AI. In a market where a new startup selling 'the next big CRMCRMA CRM is the system where the hotel stores and works its guest relationships: history, preferences, campaigns and communications. It is used to build loyalty, win back past guests and personalize the stay. Used well i...' pops up every day, having someone who knows the pros and cons of each system is pure gold.
If you work in a mid-sized hotel or an independent chain, you know what I'm talking about. Tech sales reps call you every week. They promise seamless integrations, real-time dashboards and spectacular ROI. But then the PMS doesn't talk to the booking engineBooking engineA booking engine is the tool that lets guests book directly on the hotel's own website. It shows availability, prices and takes the payment with no middleman. It is the key piece for winning direct bookings and saving..., or the new pricing system forces you to double-enter data. That's where an independent consultancy comes in.
notitur.comThe timing couldn't be better. Hotel technology is advancing at a pacePacePace is the rate at which bookings build for a date compared with how the same day ran last year or with the target. If you are ahead of the historical pace you can push price, if you are behind it is time to react. I... few teams can keep up with. Small and medium hotels need a guide who won't push a bundled package but will help them build their own roadmap. If Hospitech Advisors stays focused on real technical advisory and training, it has everything it takes to become a reference in the Iberian market.
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