The best available rate is the public, flexible price a hotel offers at any moment for a date, with no special conditions. It is the reference that discounts, non-refundable rates and member deals hang off. When the revenue manager moves the day's price, they move the BAR.
Example The BAR for an August Saturday rises to 180 euros while the non-refundable rate stays at 160.
BAR stands for Best Available Rate, which is the public and flexible price a hotel offers at any given moment for a specific date. It has no special conditions like advance purchase or non-refundable rules.
How is the BAR calculated or set?
The BAR is set by the revenue manager based on demand, forecasted occupancy, seasonality, and competitor pricing. For instance, if a hotel expects high occupancy for a Saturday night, the manager may raise the BAR from 150 to 180 dollars.
How does BAR differ from a non-refundable rate?
BAR is a flexible rate with no restrictions, while a non-refundable rate is a discount off the BAR that requires prepayment and allows no changes or cancellations. The BAR serves as the baseline: all other rates and offers are derived as a percentage below it.
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