The travel industry, digested. Curated opinion on hotels, airlines, OTAs and travel-tech.
Read → Fragmented hotel systems prevent artificial intelligence from working effectively. The real challenge isn't technology, it's how you organize your data.
Read → Antonio González, CEO of SHG, has it clear: lifestyle is not a bet on the future, it's the reality happening now.
Read → The first weekend of British school holidays triggers massive demand for Spanish destinations. Airports and airlines are bracing for capacity strain.
Read → The chain opens two projects simultaneously in Patraix and La Saïdia. A clear strategy to consolidate in the extended-stay segment.
Read → Scotland's capital joins the wave of cities monetizing tourism. A model already spreading to Manchester and Liverpool, but raising real questions for hoteliers and OTAs.
Read → The co-director of Works at Riu Hotels admits that in a family business the surname opens doors but guarantees nothing.
Read → A D-Edge study identifies four traveler archetypes that decide at the booking button. 72% start on OTAs or Google Maps, but a smart direct website can triple conversions and cut acquisition costs by up to five times.
Read → US pressure slows Spanish hotel chains' expansion in Cuba, which loses weight as their third investment destination.
Read → The Palacio de Paradinas opens as a luxury hotel after a renovation that began in 2020. The province adds a high-end property in a monumental setting.
Read → Hotels are betting on natural materials and Mediterranean colors for their summer 2026 bedding and pool towels. 300-thread-count sheets, Sicilian-style stripes and whites that amplify light.
The daily brief
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The daily brief
One sharp travel-industry brief a day. Free.