notitur.com August 24, 2026
HotelsPublished August 10, 20261 min read

Minor Hotels posts €73M quarterly profit while pushing expansion

JSBy Joan SanzCurated by Joan Sanz. · August 10, 2026 · Follow on LinkedIn
Voice reading · ~1 min

Minor Hotels keeps its foot on the gas. The Thai group closed the second quarter of 2026 with a recurring profit of 2,800 million baht, around €73 million, up 2% year on year, mainly driven by hotel operations, as reported by Hosteltur.

The interesting bit is not just the number, but that profit growth comes hand in hand with a clear expansion phase. Minor is pushing hard across Asia and Europe, with new openings and conversions under its Anantara, NH and Elewana brands. That means the company is investing while keeping margins, which not every chain can say right now.

My take: Minor is playing the consolidation game well. These results show its growth strategy and lifestyle bet are gaining traction. For the rest of the sector, the signal is clear: whoever has a differentiated offer and a well-run portfolio can grow and profit at the same time. That tightens competition in the upper-midscale segment.

Quick questions

How much did Minor Hotels earn in Q2?
Minor Hotels posted a recurring profit of 2,800 million Thai baht, about €73 million, up 2% from the same quarter last year.
What drove Minor Hotels profit growth?
The growth is mainly supported by hotel operations, as the company continues to expand with new openings and conversions.
Which brands does Minor Hotels operate?
Minor Hotels operates brands like Anantara, NH and Elewana, with a strong presence in Asia and Europe.
Is Minor Hotels expanding right now?
Yes, the group is in a clear expansion phase, adding new properties and conversions in key markets while keeping solid results.
Why does this matter for the hotel industry?
Because it shows that investing in growth and lifestyle offerings can go hand in hand with strong financial performance, even in a competitive market.

Was this article useful?

Enjoyed this? Share Notitur

X LinkedIn WhatsApp

The daily brief

Notitur in your inbox

One sharp travel-industry brief a day. Free.

Editorial content by Notitur. It may contain errors. Verify anything important with the original source.

This article may mention third-party products, companies or services for informational purposes. Notitur does not endorse them and is not responsible for them or for what they offer. Editorial content curated by the Notitur team.

Produced with AI assistance and editorial review.

← Back to Notitur

Notitur is an independent digest. It is not the official site of any brand mentioned. Content is editorial and produced with AI assistance and editorial review, and may contain errors. Verify anything important with the original source. This is not financial, legal or investment advice. Some links or blocks may be sponsored or affiliate. Trademarks belong to their owners. You can unsubscribe at any time with one click, and you can request access or deletion of your data at notitur.com/contact.

⚙ Admin